Printful and CJdropshipping are two major players in the e-commerce world, but they serve print-on-demand (POD) entrepreneurs in very different ways.
Overview of Printful and CJdropshipping
Printful is a specialized print-on-demand fulfillment service founded in 2013. It has since grown into a global company with 8+ fulfillment centers and 5 partner facilities worldwide. Printful’s core model is simple: you upload designs and sync products to your online store, and Printful prints and ships each order as it comes in. Over the years, Printful has produced and delivered more than 32 million custom items for online merchants. The company focuses on quality printing, seamless store integrations, and a broad catalog of customizable products. In short, Printful is built from the ground up for print-on-demand and has become a go-to solution for entrepreneurs launching their own branded merchandise lines.

CJdropshipping (often abbreviated as CJ) is a one-stop dropshipping platform that started in China in 2014. Unlike Printful, which is print-on-demand only, CJdropshipping is an all-in-one service for sourcing products, warehousing, and fulfillment – and it also offers a print-on-demand feature. CJ has expanded globally and by 2025 boasts 50+ warehouses worldwide (across the US, EU, China, Southeast Asia, etc.) to speed up delivery. Essentially, CJdropshipping serves as both a vast supplier directory and an order fulfillment agent, handling everything from finding products and quality checking to packing and shipping. This means CJ isn’t limited to custom printed goods; it covers virtually any dropship product category. For the purpose of this comparison, we’ll focus on CJ’s print-on-demand capabilities within its broader platform.

In summary, Printful is a print-on-demand specialist with a focus on high-quality custom products and integrations, whereas CJdropshipping is a versatile dropshipping platform that includes print-on-demand among many other services. Next, let’s compare them head-to-head in key areas.
Product Catalog and Range
When it comes to product selection, both platforms offer a wide range, but the nature of their catalogs differs:
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Printful’s Product Catalog: Printful specializes in printable merchandise. It offers hundreds of product types across popular POD niches: apparel (t-shirts, hoodies, leggings, etc.), drinkware (mugs, bottles), home décor (posters, pillows), accessories (hats, tote bags, phone cases), and even jewelry. Essentially, if it can be printed or embroidered with a design, Printful likely has it. Popular categories include custom apparel, wall art, mugs, phone cases, hats, tote bags, pillows, and more. Printful continuously expands its catalog with new items (e.g. recently adding all-over print garments, embroidered products, and eco-friendly options). All products are white-label, meaning they come unbranded so you can sell under your own brand. Importantly, Printful also supports multiple print methods – for example, direct-to-garment printing for clothing, embroidery for hats and shirts, sublimation for all-over prints (like yoga pants or pillows), and engraving or printing on select accessories. The catalog is curated for quality, and Printful partners with known blank product brands (for instance, Bella+Canvas or Gildan shirts) to ensure consistency. In short, Printful’s range covers all the “classic” print-on-demand products with an emphasis on quality.
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CJdropshipping’s Product Catalog: CJ’s strength is sheer variety. The platform gives you access to a vast catalog of products – not only traditional POD items but also general dropshipping goods. In fact, CJ lists hundreds of thousands of products (over 900,000 by one count) from various suppliers, and they even offer custom sourcing if you can’t find what you want. Under the Print on Demand section, CJ has many of the standard items like t-shirts, hoodies, phone cases, and mugs, but it also features unique customizable products that Printful doesn’t typically carry. For example, CJ offers custom jewelry and accessories (name necklaces, engraved bracelets, photo projection pendants), personalized home decor and gifts (3D-printed moon lamps with your photo, custom pet harnesses with a name patch, canvas prints), and even things like shoes, keychains, or pet products that can be printed or engraved. This broad assortment is possible because CJ works with many manufacturers – essentially, if a factory can personalize an item (by print, laser engraving, embroidery, etc.), CJ can list it. The print variety on CJ can extend beyond just ink-on-fabric; for instance, laser engraving on metal or wood, 3D printing, embroidery patches, and other customization methods via different suppliers.
Printful’s catalog is curated and focused on quality print basics, whereas CJdropshipping’s catalog is enormous and diverse, covering both standard POD merchandise and more unusual personalized products. If you need a one-stop shop for all kinds of items (e.g. adding custom jewelry or gadgets alongside apparel), CJ shines with variety.
Fulfillment & Shipping (Speed, Coverage, Reliability)
Reliable fulfillment and fast shipping are critical for POD businesses. Printful and CJdropshipping approach fulfillment and logistics quite differently:
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Printful Fulfillment & Shipping: Printful handles fulfillment in-house at its network of fulfillment centers across North America, Europe, Asia, and Australia. When a customer orders an item from your store, Printful will print (or embroider, etc.) the product at the nearest facility to that customer (if the item is stocked there) and then ship it out. Production times typically range from 2 to 7 business days depending on the product and season, and Printful is transparent about these averages on each product page. After production, shipping is quite fast because of local fulfillment: orders ship in about 2–5 days for domestic deliveries and 3–7 days for international deliveries on average.
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CJdropshipping Fulfillment & Shipping: CJ operates a bit more like a dropshipping agent. They source or produce the item (for POD, they route the order to the appropriate supplier or their own print facility) and then handle shipping to the customer. CJ’s big advantage is its global warehouse network – over 50 warehouses in 30+ countries as of 2025. If a product is available in a warehouse near your customer, shipping can be very fast (often 2–7 days domestically, similar to Amazon Prime speeds via USPS+ for US warehouse orders).
In terms of shipping cost and methods: Printful has flat shipping rates per item/category which are sometimes higher than ePacket/CJPacket from China, but you’re paying for that speed. CJ’s shipping costs can vary widely depending on method (cheaper untracked mail vs. CJPacket vs. DHL).
Reliability: Printful’s fulfillment is very streamlined; errors or lost packages are relatively rare (and Printful has policies to reprint or refund if something goes awry on their end). CJdropshipping’s reliability can depend on the supplier pipeline – e.g., occasionally merchants have reported orders stuck in processing or delays if a supplier runs out of stock. For instance, during peak times or disruptions, orders from China might sit waiting for flight space, leading to customer complaints about slow delivery. To mitigate this, CJ’s system provides tracking and their agents will communicate if there are issues (like an address problem or stock outage). Communication is key – CJ assigns personal agents to each account, so you have a human contact if an order is delayed. This can be an advantage: you can get help expediting or finding a solution (whereas with Printful, you’d open a support ticket). On the other hand, requiring that communication can indicate something’s gone wrong. So, Printful might be more “fire-and-forget” for order fulfillment, while CJ may require a bit more oversight in exchange for its flexibility.
Bottom line: If you’re willing to manage warehouse options or your customers can tolerate longer shipping on certain products, CJdropshipping provides more shipping choices (cheaper options, express upgrades, global warehouses) and can cover countries Printful might not serve well. Many dropshippers use CJ to reach worldwide markets beyond the US/EU by balancing speed vs. cost per destination.
Pricing, Fees, and Profit Margins
Profitability is where the rubber meets the road. Let’s compare how Printful and CJdropshipping charge for their services and what that means for your margins:
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Printful Pricing Model: Printful is free to use with no upfront fees or subscriptions – you only pay Printful when an order is fulfilled (plus any optional upgrades). Each product has a base cost, which includes the item itself and the printing. For example, a basic t-shirt might have a base cost around $12; you are free to set your retail price (say $20), and the difference is your profit (minus shipping). Printful’s base prices tend to be higher than some competitors’ because of the quality and included fulfillment. This is often cited as a con: “Product base cost is higher (so lower margins unless priced accordingly)”. In practice, many merchants price their products at a premium to maintain healthy margins (targeting a 30-50% margin is common in POD). Printful does not charge any per-order processing fee beyond the product cost and shipping. Shipping fees are charged on top per order (e.g., around $3–$4 for a shirt shipping domestic, $6–$8 international, with discounts on additional items in the same order). Printful provides a shipping rate chart so you can factor that in.
Printful also has an optional paid plan called Printful Pro at $49/month, which unlocks extra features. Notably, the Pro plan gives you a 20% discount on most product base costs, which can significantly boost margins if you have volume. It also lets you use advanced tools and some branding options (more on branding later). However, the majority of Printful users start on the free plan, and it’s not required to succeed. In fact, you can upgrade once your sales justify it. Printful occasionally offers bulk discounts if you prepay for orders or stock, but that’s optional.
Impact on Margins: Because Printful’s base prices are higher, your profit per item can be thinner compared to sourcing from cheaper suppliers. For example, selling a shirt for $20 that costs you $12 + $3 shipping yields ~$5 profit. With CJ or AliExpress, you might source a similar shirt for $7 + $5 shipping = $12 total, yielding $8 profit at $20 price. So Printful might give you a smaller piece of the pie.

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CJdropshipping Pricing Model: CJdropshipping is also free to start – there is no subscription fee to use CJ’s platform. You can browse products, list them to your store, and you only pay when you place an order. CJ’s costs come down to product cost + shipping cost, much like Printful, but there are a few differences:
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Generally lower product base costs: Since many CJ products are from manufacturers in China or sourced at wholesale rates, the base prices are often lower than Printful’s. For instance, a custom necklace might cost you $5 on CJ whereas a similar item (if Printful offered it) could be $15. This can translate to higher profit margins per item if customers accept the shipping/time trade-off.
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Service and Processing Fees: CJ doesn’t have a flat per-order fee, but certain scenarios incur small fees. For example, if a product is not stocked in CJ’s own warehouses and must be fetched from a supplier, there may be a processing fee. These fees are usually built into the price you see or clearly stated. Another example: if you utilize CJ’s US/EU warehouses to stock products, warehousing is free for 90 days, then a storage fee applies after. Also, adding custom packaging may add a cost per order for the packaging material (more on that in Branding section). While these aren’t “hidden” per se (CJ is fairly transparent in their pricing breakdown on each product page), it does mean the total cost has a few components.
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Shipping costs on CJ vary by method and are calculated based on weight/dimensions and destination. CJ’s shipping rates are often cheaper than DHL/EMS you’d pay on AliExpress – CJPacket and other lines are subsidized to be affordable. For example, shipping a small item to the US might be $2-$4 via CJPacket vs $5-$7 via standard ePacket. Lower shipping cost can improve your margin or allow you to offer “free shipping” more easily.
CJdropshipping does offer some premium membership (CJ Prime) which promises extra benefits (like faster processing or maybe better shipping rates), but the standard free account is sufficient for most. One thing to monitor is that “free” doesn’t mean zero cost – the costs are just embedded per product. As a plus, CJ’s system includes features like automatic price and stock monitoring for free, which helps ensure you’re not caught off guard by cost changes.
Impact on Margins: Generally, you can source products cheaper through CJ, which gives you room for higher markup. For instance, custom jewelry on CJ might have a 5x markup potential.
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In terms of profit margin, a lot depends on your pricing strategy. Printful’s higher base cost means you should position your products as premium (higher retail price) to maintain margins. Many sellers successfully charge $30 for a hoodie that costs $17 on Printful, for example, especially if it’s a unique design. CJdropshipping enables more budget-friendly pricing or higher percentage margins since the base cost can be low. You could sell that engraved bracelet for $29 that cost you $5 – a huge margin. However, if that bracelet takes 3 weeks to arrive, you might need to spend more on marketing or risk more refunds, which effectively eats into margin.
No Platform Fees: To reiterate, neither Printful nor CJ charges membership fees to use the basic service, unlike some POD platforms or supplier directories that might charge a monthly access fee. Both make money only when you make sales (Printful by a built-in margin on product printing, CJ by margin on sourcing and services). This is great for keeping startup costs low. Both platforms allow you to scale without upfront investment in inventory, which is the essence of dropshipping/POD.
Volume considerations: If you start doing high volume, Printful’s $49/month for 20% off could actually make it cheaper per item than CJ on some products (e.g., if you’re doing thousands of orders, that discount is significant). CJ, on the other hand, might negotiate with you for bulk orders or allow further cost reductions if you commit to units. CJ also has an option to bulk purchase at wholesale for even lower cost (transitioning you to holding stock, which some advanced sellers do for best-sellers).
Integration and Automation (Shopify, Etsy, WooCommerce, Amazon, etc.)
Both Printful and CJdropshipping understand that seamless integration with e-commerce platforms is key for automation. As an experienced seller, you likely want orders to flow automatically from your store to fulfillment. Here’s how they compare:
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Printful Integrations: Printful excels in this area with out-of-the-box integrations for all major platforms. It has official apps or plugins for Shopify, WooCommerce, BigCommerce, Squarespace, Wix, Etsy, eBay, Amazon, TikTok Shop (via Shopify), and more. Setting up Printful typically involves a few clicks: for instance, on Shopify you install the Printful app, connect your account, and you can create/ sync products directly. Printful’s integration means that when an order is placed on your store, it is automatically imported to Printful, fulfilled, and tracking info is sent back to your store – no manual work.
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CJdropshipping Integrations: CJ has made great strides in integration as well. It supports direct integration with Shopify, WooCommerce, eBay, Amazon, Wix, Etsy, BigCommerce, Magento, and even TikTok Shop (plus a few others like Lazada, Shopee in Asia). Typically, you’ll use the CJ app or API to connect your store (for Shopify there’s a dedicated app). Once connected, you can list products from CJ to your store with one click, similar to Printful. CJ’s integration will also sync orders automatically: when an item sells, it appears in your CJ dashboard (“Imported Orders” section) where you can review and pay for the fulfillment. After processing, CJ uploads the tracking number back to your store, closing the loop. In essence, CJ’s integration can be as automated as Printful’s, but there is a slightly higher learning curve. For instance, if you already have existing products in your store that you want CJ to fulfill, you might need to use CJ’s product connection feature to map your store’s product to a CJ product/SKU. This is a one-time setup per product. Once mapped, orders for that product will auto-sync. CJ also provides a Chrome extension that helps source products from sites like AliExpress or 1688 and import them to CJ – a handy tool if you’re expanding your catalog.
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One notable feature: CJdropshipping allows managing multiple stores in one CJ account. For example, if you have two Shopify stores and an Etsy shop, you can link them all to CJ and manage all orders from the single CJ interface (Printful also allows multiple store connections under one account, so both are capable here). Automation-wise, CJ supports bulk order processing and even has an AI assistant for repricing and inventory sync in some cases.
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Automation and Workflow: In day-to-day use, Printful’s workflow might feel a bit simpler: you create products on Printful and publish to store, orders come in and auto-fulfill. With CJ, especially for POD, the workflow could be: find a POD product base on CJ (e.g. a blank hoodie), use CJ’s design interface to upload your design and generate the custom product, then list it to your store. It’s a few more steps, but still fairly straightforward. If you want to offer customer-personalized products (like a mug where the buyer uploads their own photo), Printful requires using a third-party app or manual process; CJ actually has a feature for buyer customization where the order details can include a custom image from the customer, though implementing that might require a plugin on your site as well.
In summary, Printful offers slightly more polished and extensive integrations, especially for creative marketplaces, and is extremely plug-and-play on platforms like Shopify and Etsy. CJdropshipping also provides robust integrations for most store platforms, plus the flexibility to combine POD and non-POD items in one system. If you’re already using CJ for dropshipping other products, adding POD designs there means one less app to juggle.
Branding, Packaging, and Customization Options
One of the big appeals of print-on-demand is the ability to build your own brand – not just through product designs, but also through branded packaging and labels. Here’s how Printful vs CJdropshipping compare on branding and customization beyond just printing a design:
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Printful Branding Options: Printful is very entrepreneur-focused, and it understands branding is key. All Printful products are shipped white-label, meaning Printful’s name is not on the packing slips or return address (you can set the return address to your brand or a neutral name). Printful offers several specific branding services:
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Inside/Outside Labels: For apparel, Printful can print a custom inside neck label with your logo/sizing on many clothing items (for an extra fee per shirt). They also offer tear-away labels on some shirts which they’ll replace with your printed label. Note: Custom labels are available, but this feature may require using the Printful Pro plan or paying a small add-on fee. For example, an inside label print might cost $2 extra.
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Pack-ins/Inserts: Printful allows you to include a custom insert in your packaging – such as a thank-you postcard, business card, or sticker – that gets added to each order. To do this, you need to pre-order those inserts and stock them at Printful’s warehouse (which might require the Pro plan or warehousing service). This is a powerful way to enhance unboxing experience.
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Branded Packing Slips: Printful automatically puts your store name and logo on the packing slip. You can also include a personalized message to customers on the slip via your dashboard.
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Custom Packaging: While Printful by default ships in plain bags or boxes, they have recently introduced branded packaging options (like having your logo on the shipping label or using your custom poly mailers if you store them with Printful). Most sellers use the standard packaging which is unbranded, but professional-looking.
Printful’s approach lets even a small seller appear like a polished brand. For example, a customer receives a t-shirt with your brand’s label inside and a thank-you card with your logo – all fulfilled by Printful but you get the brand recognition. According to Printful, they allow “unlimited custom branding – add your logo, pack inserts, fully white-label products”, which is a big selling point. Just keep in mind some of those perks (like logo inserts) require additional setup or costs, so plan for that.
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CJdropshipping Branding Options: CJ, being a broader service, also supports branding, but it works a bit differently. They explicitly offer private labeling and custom packaging services. Here are ways you can brand with CJ:
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Custom Logos on Products: If you want to create your own brand product line, CJ can sometimes facilitate production of goods with your logo (beyond just the print design). For example, if you wanted a line of skincare with your brand, CJ has sourcing services for that. For print-on-demand apparel, CJ can likely print neck labels or help source blank products that come with no tags that you can brand.
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Custom Packaging: CJdropshipping has a feature where you can design custom packaging (like branded boxes, bags, or hang tags) and have CJ use them in fulfilling your orders. Essentially, you can choose from various packaging options on CJ (or even get a custom size/print made), order a batch of them, and CJ will store those packaging materials. Then, when orders go out, they will use your packaging instead of generic ones. For example, you could have a poly mailer bag with your logo or a jewelry box with your brand name for a necklace. There is typically a minimum order quantity for custom packaging and a small fee per order for handling it, but it’s a great way to elevate your brand. CJ’s site even has a “Custom Packaging” section where you can explore packaging options and see costs.
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Branded Inserts: Similar to packaging, you can supply CJ with inserts (flyers, thank-you cards) and they will include them in orders. You coordinate this through your CJ agent or their custom packaging feature.
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White-label and Private Label Products: CJ’s strength in sourcing means if you want to go beyond print-on-demand and actually develop a product line, they can connect you with manufacturers. This is a bit outside typical POD, but worth noting if you have expansion in mind. They mention supporting “private label dropshipping, letting you add logos and personalized packaging to orders” – which indicates CJ is quite brand-friendly for serious sellers.
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One caution: Because CJ works with many suppliers, not every product will automatically have branding options. You often have to arrange it. For example, a random supplier of a custom mug might not include any branding by default (and the item might ship with a CN warehouse return address unless you specify otherwise). It’s wise to talk to your CJ agent to ensure your store name is listed on the package or slip. The good news is CJ agents are quite accommodating – many users praise how agents help arrange custom requests. So, you could say “I want to include this thank you card file in each order” and they’ll help set that up.
Customer Support and Service Quality
Even with automation, you’ll inevitably need support from the platform at times – be it a question about an order, a technical issue, or help with a custom request. Let’s compare Printful and CJdropshipping on customer support:
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Printful Support: Printful offers support via multiple channels: live chat (during business hours, which have extended as the company grew), email/ticket, and an extensive self-help Knowledge Base. Printful being a large company (1,800+ employees globally) means they have dedicated support teams for different regions. Users generally find Printful’s support to be responsive and helpful on common issues like lost packages or integration troubleshooting. Since Printful’s process is quite standardized, support often just works – you might not need to contact them much at all. They also maintain a status page to communicate if any fulfillment center has delays or if an integration (like with Etsy API) is experiencing problems. Moreover, Printful has community forums and a blog where they address common seller concerns. One limitation is that Printful’s support might not accommodate highly customized requests – for example, you can’t ask them to go inspect a product before shipping (whereas with CJ you might be able to ask your agent for favors). But for what Printful does (printing and shipping your orders), their support is professional and reliable. If a Printful-printed product arrives misprinted or damaged, Printful typically resolves it quickly by reprinting or refunding, at no cost to you, and their policies on this are clearly stated.
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CJdropshipping Support: CJ takes a more high-touch approach by assigning each user a dedicated agent (or small team of agents). These agents are reachable through the CJ dashboard chat, email, or even WhatsApp/Skype in some cases. CJ advertises 24/7 support and indeed many users note that their agents respond at odd hours to assist. Because CJ’s business involves a lot of coordination (sourcing items, checking on logistics), the agent system is very helpful. If you have a question like “Can you source this product for me?” or “Why is order #12345 delayed?”, your CJ agent will personally look into it and get back to you. Many experienced dropshippers praise specific CJ agents by name for being proactive and helpful. In reviews, merchants mention “dedicated agents … effective communication and proactive support … significantly boosting business efficiency”. This human element can make you feel like you have a partner in your business. For instance, your agent might alert you if a product is suddenly out of stock and suggest an alternative – something an automated system wouldn’t do.
On the flip side, because CJ offers so many services, you might sometimes experience variability in support quality. Some users have had frustrations when an issue wasn’t resolved as expected or if there was a language misunderstanding. However, the general consensus in 2025 is that CJ’s support is very attentive and they’ve improved a lot. They also have a help center and tutorials (CJ Academy) for common tasks, much like Printful’s knowledge base.
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Community & Resources: Printful has a strong community presence – many YouTube tutorials, forums (like r/printful on Reddit), etc., where users share tips. CJ, being a bit more complex, has an active user community too, including Facebook groups and their CJ Elite forum, where you can learn from others. Sometimes peer support is as valuable as official support.
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Issue Resolution: Printful’s approach to issues (misprints, lost shipments) is usually “we’ll take care of it immediately” as long as it falls under their responsibility. CJ’s approach might involve a bit of investigation – e.g., if a package is lost, CJ will file a query with the courier or check the warehouse. They do have dispute and refund policies. For defective products, since CJ is the middleman, they will often coordinate with the supplier to fix the problem. This can take a little longer than Printful simply reprinting on the spot. But CJ will refund or resend if it’s a clear issue on their side. One difference is speed of resolution: Printful might just re-dispatch from the local center, whereas CJ might need to remake an item in China and send again, taking additional time.
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Technical Support: Both platforms’ tech (dashboard, app) are generally stable, but if you run into a bug (say an order didn’t sync), Printful’s support might escalate it to their dev team. CJ’s tech team is also active; they frequently update their app. If something’s not working on CJ (like a listing error), your agent often can help as well by doing a manual fix or guiding you.
In summary, Printful offers professional, structured support and lots of self-service resources, which is great if you value consistency and quick fixes within their scope. CJdropshipping offers a more personalized support experience with dedicated agents who can assist with a wider range of requests (from sourcing new products to customizing processes). If you enjoy having a go-to person and more of a partnership vibe, CJ’s model is very appealing. If you prefer a straightforward, rarely-need-support scenario, Printful fits that bill because it tends to “just work.” Both companies have high ratings for customer service in their respective app stores and reviews, so you’re in good hands either way – just a different style of support.
Inventory Management and Stock Reliability
Inventory management in the context of print-on-demand is a bit different, since products are made on-demand rather than pulled from stocked shelves. But it’s still worth discussing how each platform handles stock and what that means for reliability:
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Printful Inventory Management: In Printful’s model, you generally don’t worry about inventory at all for POD products. Since items are printed when ordered, there’s no risk of “selling out” of your design. However, there is a dependency on the availability of blank products. Printful sources blank tees, hoodies, etc., from suppliers – occasionally, a particular size/color might become temporarily out of stock at their facility. Printful manages this by proactively routing orders to another facility if possible, or notifying you if an item is backordered. They might suggest an equivalent replacement (e.g., a slightly different shirt brand) if a stock issue persists. These instances are not very common, but they can happen during supply chain crunches. Printful’s scale and planning generally keep blanks in stock. Another aspect: Printful allows merchants to hold inventory in their warehouses (for example, if you had your own non-POD products or you bulk ordered some items). This is part of Printful’s warehousing & fulfillment service. It could be useful if you, say, pre-order a bunch of custom embroidered caps to have on hand for faster shipping – Printful will store and fulfill them. That service has storage fees (waived or discounted on the Pro plan). But for most POD sellers, this isn’t needed.
Stock reliability: Printful’s reliability is very high because they control production. If a product is listed in their catalog, they will generally always be able to fulfill it or find an alternative. The risk of listing a Printful item and then it becoming unavailable is low. Furthermore, their system updates your store’s available variants automatically if something is discontinued. So you likely won’t oversell something that can’t be made. Printful also provides real-time stock status for things like embroidery thread colors or special items, but those rarely concern the seller.
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CJdropshipping Inventory Management: CJ, by its nature, deals with inventory in multiple ways. For print-on-demand items on CJ, if it’s a generic base product (say a plain t-shirt that gets printed), CJ will have a source for that shirt and generally that’s readily available. But because CJ lists so many products, some are stocked in CJ’s own warehouses, and some are “available through supplier.” CJ’s platform actively monitors suppliers’ stock levels and prices – one of their free features is automatic stock and price monitoring on your store. For example, if a supplier updates that they only have 5 units left of a custom necklace, CJ can sync that to your store if you choose, preventing overselling. However, for POD, since it’s made to order, the “stock” usually refers to blank product stock or raw materials. It’s unlikely you’d hit an out-of-stock on blanks unless an item is discontinued.
One thing with CJ is that some products can unexpectedly become unavailable if a supplier stops working with CJ or runs out. CJ often can source a similar product from a different supplier quickly – they pride themselves on finding alternative sourcing if something goes out of stock.
CJdropshipping also gives you the ability to create backup lists of suppliers for a product. For general dropshipping items, you can have CJ map multiple supplier sources so if one runs out, another is used. For POD, this might be less applicable unless there are identical items from multiple factories.
If you decide to pre-stock items in CJ’s warehouses (for faster shipping), then you do have to manage inventory levels – e.g., you bought 50 units to store in the US warehouse, and CJ will ship from those until they run out, then revert to shipping from China. CJ’s dashboard will show your inventory count in each warehouse. This is something to watch if you go that route.
Stock reliability: CJ is fairly reliable, but with a huge catalog, it’s not 100% bulletproof. You should keep an eye on CJ’s notifications; they will often alert you if a product is experiencing a supply issue. For example, during China’s Lunar New Year holiday, many suppliers pause operations – CJ will usually inform users and even increase the processing time estimate on products to account for it. That kind of dynamic is not an issue for Printful (since Printful’s facilities don’t all go offline at once, and they’re not tied to one country’s holidays).
One advantage CJ has is if something is selling like hotcakes, you can ask them to stock up inventory just for you. They have a service called CJ Procurement where they’ll secure, say, 500 blank shirts of the type you’re selling lots of, to ensure no stockouts. You essentially have an agent in the supply chain.
Inventory Management Summary: Printful offers a hands-off, worry-free inventory experience for POD – you never touch inventory, and rarely will you face a product unavailability issue. CJdropshipping requires a bit more active inventory management, especially if you take advantage of local warehouses, but it also gives you more control. For a typical POD use of CJ (print and ship from China per order), you likely won’t need to manage inventory either, aside from reacting if a supplier changes something. CJ’s system of monitoring and agent support helps mitigate surprises.
As a seasoned seller, you’ll appreciate that both platforms free you from holding inventory of finished goods. The only time you might hold inventory is by choice (to speed up shipping via warehousing), which is an advanced strategy. In either case, be sure to periodically review your product listings – ensure everything you sell is still active on the platform (Printful or CJ) and that pricing updates haven’t killed your margins.
Platform Stability and User Interface
A platform’s usability and stability can greatly affect your daily operations. Let’s talk about the user experience of Printful vs CJdropshipping – how easy is it to use their websites/apps, and how stable or polished are they?
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Printful User Interface: Printful’s web interface and mobile app (they have a mobile app mainly for order tracking and some basic functions) are known for being clean, modern, and user-friendly. Since Printful focuses on one core service (POD fulfillment), the dashboard is straightforward: you have sections for your stores, your product templates, orders, and settings. Creating products is intuitive with their mockup generator – you upload your design, position it, choose product variants, and get instant previews. Printful guides you through steps with helpful UI hints (e.g., if your design resolution is too low, it warns you). The interface for setting up integrations is also smooth; for instance, connecting to Shopify is almost one-click.
Stability: Printful’s platform is quite stable with minimal downtime. Over the years, they’ve rarely had major outages. The order processing is cloud-based and scales with volume (during holiday rush, you might see slight delays in the interface updating, but it works). In terms of speed, the Printful dashboard is generally fast to load. The only complaint some users have is that generating lots of mockup images can be a bit slow (understandably, since it’s creating high-res images). Printful also continuously updates its UI for improvements, and those updates are usually well-tested.
For an experienced e-com owner, Printful’s UI will feel familiar and not overcomplicated – similar to using a Shopify-like admin. If you do print-on-demand with multiple providers (say Printful and another like Printify), you’ll often find Printful’s UI to be the more refined one. It’s also great for team use: you can have staff members log in to handle certain aspects with appropriate permissions.
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CJdropshipping User Interface: CJ’s platform is powerful but more complex. The first time you log into CJ, it can be a bit overwhelming: there are many menu options (sourcing requests, listed products, orders, warehouses, etc.). This is because CJ offers a lot under one roof – product discovery, sourcing requests, order management, etc. The UI has improved a lot in recent years, becoming more streamlined and relatively user-friendly (for example, they cleaned up navigation and added tutorials in-app). However, for a newcomer, it may still be confusing when starting out. There might be terminology to learn: e.g., understanding the difference between “listed products” and “connected products”, or how to use the “SKU mapping” tool. CJ does provide guides and your agent can help with initial setup. After a little use, most sellers get the hang of it and appreciate the depth of features.
Stability: CJdropshipping’s system is generally stable, but being a large platform connecting to many suppliers, there can be occasional glitches. For instance, sometimes syncing tracking numbers might hiccup (though rare), or a product import might time out. The CJ team is pretty quick to fix such issues. They’ve also scaled their infrastructure to handle a growing user base. One thing to note: CJ’s website performance can be slightly slower than Printful’s, especially during peak times, simply because there’s a lot of data (think loading a page with 1000 products vs Printful’s focused content). They have, however, optimized with things like search filters, and a separate CJ mobile app for managing on the go which is quite handy. The mobile app lets you get push notifications, check orders, and even source products from your phone – a plus if you like to work from anywhere.
Learning curve: The user-friendliness gap between Printful and CJ is recognized in reviews. One review noted that “even though CJdropshipping offers a lot of features, the interface can be a bit confusing when starting out”. However, many also say it’s a feature-rich platform that, once learned, is very powerful. There’s a ton you can do in CJ (like bundle products, preorder inventory, etc.) that Printful’s UI simply doesn’t need to cover. So think of CJ as a multi-tool that might feel unwieldy until you learn which parts you need.
In terms of visual design, Printful has a minimalist, bright UI, whereas CJ’s interface might feel a tad busier. But both are professional-looking; gone are the days of clunky supplier portals – these are modern SaaS interfaces.
One more note: Internationalization. Printful’s interface is primarily in English (with some localized versions available for certain languages). CJdropshipping’s site supports multiple languages (English, Chinese, French, etc.), reflecting their global user base. If English isn’t your team’s first language, CJ might have an edge with native translations.
Platform stability in the sense of company reliability: Both companies are well-established by 2025. Printful is a unicorn-status company with big investments, unlikely to disappear. CJdropshipping is also very prominent, especially with the dropshipping boom continuing, and they have expanded services. So you can trust that both platforms will be around and updating for the foreseeable future.
To wrap this up: Printful’s UI is generally considered easier and nearly foolproof – you could give a new employee access and they’d likely figure it out quickly. CJdropshipping’s UI is more powerful but requires a bit more savvy – once you get past the initial learning curve, it’s a robust command center for your business. If you value simplicity and speed of use, Printful wins. If you value having every tool and option at your fingertips (and don’t mind a denser interface), CJ is quite satisfying.
Case Examples and Use Cases
Now, let’s put theory into practice with some specific scenarios where one platform might be better than the other. Considering the strengths we discussed, here are a few use cases:
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Custom Apparel Brand (T-shirts, Hoodies, etc.): If you’re launching an apparel line with your own designs and targeting customers primarily in North America, Europe, or other regions Printful has facilities, Printful is often the better choice. For example, say you run a streetwear brand selling premium graphic hoodies. Printful can print your designs in high quality on well-known hoodie blanks, and deliver to your US customers within a week. The unboxing feels professional (especially if you use Printful’s inside-label printing to put your logo on each hoodie). While CJdropshipping also can fulfill custom hoodies, the difference will be in quality control and shipping speed. Printful’s hoodies might cost more base-wise, but you can confidently market 2–5 day shipping in the US and EU, and you’re less likely to get complaints about print vibrancy or hoodie fabric quality. Use Printful when brand reputation and customer experience are top priority, and you’re focusing on the staple POD categories like apparel. Many artists, YouTubers, and established clothing brands use Printful for this reason – it’s essentially like having a print factory as part of your team.
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Custom Accessories or Unique POD Products: Imagine you want to sell something more niche – for instance, engraved jewelry (name necklaces, charm bracelets) or a novelty item like a custom 3D moon lamp with the customer’s photo. These are products Printful doesn’t offer (their jewelry selection is limited, and they don’t do those lamps). CJdropshipping would be the go-to here. CJ has multiple suppliers for personalized jewelry who can engrave names or laser-print photos on pendants. Similarly, CJ features items like custom music boxes, personalized dog harnesses, or even custom car accessories. For example, a seller found success selling a projection necklace (one of those necklaces that project an image or “100 languages I love you” when light shines through) – CJ has such items ready for your design or your customer’s photo. Printful simply can’t support that product type. The trade-off: these items likely ship from China, so you’d be advertising 2-3 week delivery, which is common in personalized jewelry anyway. Customers looking for something unique often accept a longer wait since it’s not easily found elsewhere. Use CJdropshipping when your product line includes custom gadgets, jewelry, or any personalized product outside the standard POD fare. It’s an opportunity to differentiate your store with products that not every Printful-using competitor will have.
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Etsy Shop for Personalized Gifts: If you run an Etsy shop where customers can, say, add their name or upload a photo to a product (like a custom mug or a wedding gift item), both platforms could work but handle it differently. Printful does support some personalization (you can manually create orders with customer-provided text/images, or use third-party Etsy plugins to allow personalization). CJdropshipping, however, has a slight edge in variety of personalized gift items (e.g., customized music boxes, engraved keychains with a photo, etc.). On Etsy, consumers might be willing to wait a bit longer for a hand-crafted feel. If the product is something Printful offers (like a mug or print), Printful’s integration with Etsy will make life easier – it will automatically pull in the personalization details from the order if set up correctly, and you get the fast fulfillment. But if the product is not in Printful’s catalog, CJ is your friend. A hybrid approach some Etsy sellers use: Printful for certain items (apparel, prints) and CJ for others (jewelry, accessories). You just have to manage two fulfillment processes, but it’s doable since both send tracking back to Etsy.
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General Dropshipping Store that also offers POD: Consider you have a Shopify store in the pet niche selling various dropshipped pet products (toys, gadgets from China) and you want to add some custom print-on-demand pet-themed T-shirts or maybe a customizable pet portrait pillow. In this case, using CJdropshipping for both makes a lot of sense. You could source your pet toys via CJ’s regular listings and also create the POD pet pillow item on CJ – all orders, POD or not, will then be handled in one dashboard. CJ is great for mixed stores because of its one-stop nature. If you tried to use Printful for the pillow and CJ for the rest, you’d be splitting order management between two systems. Not a deal-breaker, but one system is simpler. The pillow from CJ might ship from China, but customers buying other items from your store likely expect similar shipping times, so it’s consistent. Use CJdropshipping when you want to consolidate fulfillment for a store that sells both custom-printed products and regular dropship products.
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High Volume, Global Audience Scenario: Suppose you scale up and are selling thousands of units per month worldwide, including in markets like South America or Southeast Asia, where neither platform has local production. Printful will still fulfill from the closest location (maybe US or Europe) which could be far, whereas CJ might have warehouse options or optimized lines to those countries. CJ even has specific shipping lines for certain countries (CJPacket Brazil line, etc. as they mentioned). At high volume, CJdropshipping might help optimize routes and costs – you could even bulk ship inventory to a foreign warehouse to cut delivery times in a region with enough demand. Printful doesn’t allow that level of logistic customization (you can’t tell Printful “stock 100 units in X country” – they decide where to stock). So, for a truly global operation where cost per unit is crucial and you’re willing to manage a bit of logistics, CJ can be scaled in a custom way. On the other hand, if your high volume is mostly in core markets, Printful can handle huge volumes fine (they print millions of items a year) and you might appreciate not worrying about logistics at all.
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Quality-Sensitive Merchandise (e.g. Art Prints): If you are selling high-end art prints or embroidered items where quality must be top-notch every time, Printful’s consistency is a big plus. Printful, for example, does gallery-quality giclée art prints, canvases, etc., with very fine quality control. CJ might have such products too, but the quality could vary by supplier. For a discerning art brand, you’d likely lean Printful (or another specialist POD like Gooten depending, but between Printful and CJ, Printful wins on print fidelity reputation).
To boil it down: Printful is excellent for classic print-on-demand use cases – apparel brands, merchandise lines, art products – especially when your customers expect fast shipping and retail-grade quality. CJdropshipping is excellent for expanding your product range – offering novel personalized products, serving markets Printful isn’t optimized for, or combining POD with a broader dropshipping catalog. Many savvy entrepreneurs actually use both: for instance, selling a core apparel line via Printful and adding unique accessories via CJ. There’s no rule you must stick to one exclusively. It’s about using the right tool for the job.
Pros and Cons Summary Table
The comparison wouldn’t be complete without a clear side-by-side summary of the pros and cons of Printful and CJdropshipping. Below is a table highlighting key points:
| Aspect | Printful | CJdropshipping |
|---|---|---|
| Product Range | Focused on POD merchandise – hundreds of products (apparel, mugs, decor, etc.). Curated high-quality catalog but limited to printable goods (no general items). | Vast catalog – access to 900k+ products including standard POD and unusual custom items. Can source almost anything (POD + non-POD), so excellent variety. However, quality varies by supplier. |
| Print Quality | High-quality printing and materials – known for consistency and premium results. Strict quality control on in-house production. | Quality can be good but depends on the supplier. Multiple manufacturers mean print methods and quality may differ. Sample testing recommended for assurance. |
| Fulfillment Speed | Fast global fulfillment via local centers. Typical delivery in ~1 week or less to US/EU (2–5 days domestic, 3–7 intl). Little waiting since products ship from within region. | Variable speed. If item ships from China (default), expect 10–18 days to US/Europe. Offers faster options: 50+ overseas warehouses can enable 2–7 day delivery, but requires stocking or supplier presence there. |
| Costs & Fees | No monthly fee; pay per item. Base product costs are higher than many (premium pricing). Shipping fees extra. Optional $49/mo plan for discounts and extras. Margins can be thinner unless pricing high. | No subscription fee; pay per item. Generally lower product costs (direct-from-China pricing). Shipping fees apply per order (often low cost options). Some extra fees (e.g. processing or warehouse storage after 90 days) may apply. Higher potential margins per item, but watch for any add-on service fees. |
| Integration & Automation | Seamless integrations with Shopify, WooCommerce, Etsy, Amazon, etc.. Orders auto-sync and auto-fulfill with tracking updated – very hands-off. Easy product push from app. Polished, reliable automation. | Broad integrations (Shopify, WooCommerce, eBay, Amazon, Wix, TikTok Shop, more). Supports multiple stores in one dashboard. Auto order syncing and tracking update available, but setup is a bit more involved (link products, etc.). Automation is good, though some workflows feel semi-manual until configured. |
| Branding Options | Excellent branding support: White-label shipping (no Printful info). Can print custom labels inside clothing, include pack-inserts, and use branded packings – fully white-label experience. Some features require Pro plan or per-item fees. | Robust branding possible: Offers private labeling and custom packaging services. You can get custom boxes, bags, logos on products via suppliers. Requires coordinating with CJ (and often buying a batch of packaging). Standard shipments are unbranded or come with generic CJ labels unless customized. |
| Customer Support | Professional support via live chat and email. Generally quick to resolve print or order issues (e.g. free reprints for errors). Extensive self-help resources. No dedicated agent, but support team is reliable and knowledgeable. | Personalized support: Each user gets a dedicated CJ agent for help. Support is available 24/7 and highly praised for responsiveness and going the extra mile (sourcing requests, problem-solving). Communication is key – agents often proactively update you. Occasionally minor language/timezone hurdles, but overall very helpful. |
| Inventory & Stock | On-demand model – no need to hold inventory. Printful manages blank stock; rarely out-of-stock on catalog items. Option to warehouse your own products with them if needed. Very low risk of product unavailability issues. | Hybrid model – can dropship on demand or hold stock if desired. Monitors supplier stock and updates automatically, but some risk of supplier stock-outs or discontinuations (CJ can usually re-source if that happens). If you use CJ’s warehouses for stock, you must track inventory levels (first 90 days free storage). |
| Platform/UI | User-friendly interface – simple, clean dashboard. Designing and listing products is straightforward even for beginners. Highly stable platform with minimal bugs. Mobile-friendly and has a mobile app for order management. | Feature-rich interface |
| Use Case Sweet Spot | Best for: POD-focused businesses emphasizing brand quality & fast shipping. Great for fashion/apparel brands, artists, and creators selling to major markets with prime service expectations. “Set and forget” automation appeals to those who want simplicity. | Best for: Entrepreneurs who want variety and flexibility – e.g. adding unique custom products, serving worldwide audiences cost-effectively, or consolidating POD with general dropshipping. Ideal for those willing to tinker for potentially higher margins and broader catalog. |
| Key Pros | - High print quality & product quality - Fast fulfillment globally - Easy integrations & automation - Strong branding capabilities (labels/inserts) - No upfront costs (pay-as-you-go) |
- Huge product selection (POD and non-POD) - Low base costs = higher profit potential - Ability to source almost anything (one-stop solution) - Many shipping options (can balance speed vs cost per region) - Dedicated support agent and custom solutions (very flexible service) |
| Key Cons | - Higher base prices → lower margins unless premium pricing - Limited to printable merchandise (can’t expand into non-POD items) - Some advanced features (branding, discounts) tied to paid plan - Fewer unique product types (might miss trends like jewelry, etc.) |
- Longer shipping times for default China fulfillment (customer wait) - Interface can be daunting to new users - Quality and processing time can vary by supplier (need to vet suppliers, possibly handle more QC) - To fully utilize branding/warehouses, often need to invest in some inventory or packaging upfront |
(Sources for the above points include Printful and CJdropshipping official documentation and user analyses: e.g., Printful’s global shipping times, pricing model, and CJdropshipping’s warehouse network and integration capabilities, among others.)
Final Recommendation
Both Printful and CJdropshipping are powerful platforms, but the best choice ultimately depends on your business’s needs and priorities. Here’s our final analysis:
If your primary goal is to build a premium brand with your custom designs – offering customers top-notch quality and quick delivery – then Printful is the stronger candidate. Printful shines in print-on-demand because it specializes in it. Your customers will appreciate the reliable shipping from local centers and the retail-quality products. You’ll appreciate the ease of use and not having to worry about the nitty-gritty of sourcing or variable quality. For example, a fashion dropshipper selling a line of eco-friendly printed tees would likely find Printful’s consistency and branding options ideal for maintaining a cohesive brand image. The slightly lower profit margin per item is often offset by the ability to charge a premium and the reduced customer service issues (faster delivery = happier customers, generally).
On the other hand, if you are looking to maximize your product range, margins, or target niches that go beyond what Printful offers, CJdropshipping offers a versatility that is hard to beat. CJ is like having a whole sourcing and logistics department at your disposal. It’s especially persuasive for experienced dropshippers who want to experiment with products or mix POD with other dropshipping items. If you’re comfortable managing a more complex operation (or you have significant volume where optimizing cost becomes crucial), CJ can give you a competitive edge. For instance, an e-commerce owner scaling a global gadget store with a side of custom merch might lean on CJ to keep all fulfillment under one roof, using their agents to continuously find new trending products and coordinate custom offerings. Yes, you’ll need to put in a bit more work upfront to set things up and possibly handle longer shipping expectations, but the payoff can be higher margins and unique catalog offerings that set you apart.
For many businesses, a hybrid approach works well – you don’t necessarily have to pick just one. You might use Printful for certain product lines and CJdropshipping for others. Many seasoned sellers do this to play each platform to its strengths. Just be careful to manage each integration so orders go to the right fulfillment partner.
However, if we’re talking about someone who wants a single, complete solution and we must make a recommendation:
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Choose Printful if you value simplicity, reliability, and branding and your products fall within the traditional POD spectrum. It’s practically tailor-made for creators and entrepreneurs who want to focus on design and marketing while Printful invisibly handles fulfillment. You’ll get peace of mind knowing each printed item will meet a high standard and reach your customer quickly. In the competitive world of POD, customer satisfaction and brand reputation are gold – Printful helps you secure both from day one.
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Choose CJdropshipping if you value versatility, cost control, and expansive growth potential. It’s the choice for the entrepreneur who says “I don’t just want to sell t-shirts; I want to offer anything my audience might crave – from custom jewelry to pet gadgets – and I want the best sourcing prices for all of it.” You should be ready to actively manage the logistics and customer expectations (like handling 2-3 week deliveries as part of your business model). In return, CJ can be a one-stop engine powering your entire e-commerce empire, with an agent as your ally in that journey.
In the end, both platforms can enable a successful print-on-demand business – they just go about it differently. Printful is like a high-tech, automated print factory with a user-friendly storefront; CJdropshipping is like a vast global marketplace coupled with a fulfillment service and personal agent.
